Together, we can renew your spirit, mind, and body
by exploring new possibilities for the future.

Stop asking, “Why should I?”

Small thinking means small returns. You can break through the

Chaos of uncertainty

Conflict between business goals and social justice

Subtle and overt barriers of racism, sexism, and homophobia

Failure of your staff to achieve

Worry over business survival

We can challenge limitations and shift your beliefs about yourself. And once you tap into those possibilities and beliefs, we can create a future you’ll be eager to pursue. Let’s get started so you can reach for the impossible!

Start asking, “Why shouldn’t I?”

What if you could

Challenge your limitations

Build staff resilience

Turn barriers into opportunity

Expand your business

Lead with confidence

Partner with an experienced, credentialed coach

When you partner with Lucidity Coaching, you get

  • Perspective and insights of an experienced organizational leader

  • Renewed focus on your strengths and values

  • Tools and support to achieve business and personal goals

  • Time and space for reflection

  • Support and empowerment to change

THE PERSON BEHIND LUCIDITY

Bradley K. Ward, PCC (Brad) is the proprietor of Lucidity Coaching, LLC in Palm Springs, CA. Before opening his coaching practice, Brad worked in the nonprofit sector for twenty years, twelve of those in leadership positions. What drew him to that work still fuels his work today: his core values of equality, social justice, and meaning in life.

His clients describe his coaching style as supportive, empathetic, and insightful. Brad uses his knowledge and experience in neuroscience, emotional intelligence, human values, and leadership to connect with each client’s innate strengths.

He is a fierce advocate of women, people of color, and sexual minorities, all of whom are grossly underrepresented in leadership roles. He values diversity, champions equity, and fosters inclusion and belonging; an agent of change focused on building healthy workplaces and empowering people.

Are you ready to reach for the impossible? Contact Brad today and get started!

THE PERSON BEHIND LUCIDITY

Bradley K. Ward, PCC (Brad) is the proprietor of Lucidity Coaching, LLC in Palm Springs, CA. Before opening his coaching practice, Brad worked in the nonprofit sector for twenty years, twelve of those in leadership positions. What drew him to that work still fuels his work today: his core values of equality, social justice, and meaning in life.

His clients describe his coaching style as supportive, empathetic, and insightful. Brad uses his knowledge and experience in neuroscience, emotional intelligence, human values, and leadership to connect with each client’s innate strengths.

He is a fierce advocate of women, people of color, and sexual minorities, all of whom are grossly underrepresented in leadership roles. He values diversity, champions equity, and fosters inclusion and belonging; an agent of change focused on building healthy workplaces and empowering people.

Are you ready to reach for the impossible? Contact Brad today and get started!

And chart your path to the impossible!

Together, we can dismantle the barriers that stand between you and the future you want.

Lucidity Coaching

Reach for the impossible!

Brad trains new In-School Coaches for Edge Foundation (https://edgefoundation.org) at Palm Springs Unified School District
This highly interactive training day was filled with joy and laughter.
And everyone had the opportunity to coach the coach as they practiced their new skills.